BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Events//NONSGML v1.0//EN
METHOD:PUBLISH
BEGIN:VEVENT
DTSTART;TZID="Pacific Time (US & Canada)":20211012T160000
DTEND;TZID="Pacific Time (US & Canada)":20211012T173000
SUMMARY:Murrow Executive Education: Social Your Media Session 2
LOCATION:
DESCRIPTION:MURROW EXECUTIVE EDUCATION PROGRAM\n\nSocial your media: How to enlist, engage, and activate your audience\n\nSession 2: Styling Your Social Brand Story\n\nLEARNING OBJECTIVES\n\n\n\n 	Define and understand the importance of a “social media style guide”\n\n 	Identify the basic components needed to create a style guide\n\n 	Identify and discuss brand personality (voice, tone)\n\n 	Develop a working outline for a social media style guide\n\n\n\nABOUT THE MURROW EXECUTIVE EDUCATION SERIES\n\n\n\n 	4 sessions (taken as a package or a la carte)\n\n 	Offered over four Tuesdays in October (4:00-5:30 pm Pacific)\n\n 	Live, interactive sessions run via Zoom, moderated by an administrator, close-caption optional\n\n 	Designed and delivered by five research and scholarly professors in Murrow College\n\n 	$50/session or $150 for the package of four sessions\n\n 	All sessions will be recorded\n\n 	Session materials housed in Canvas learning management tool\n\n 	Participants will have access to the content for 60 days\n\n
BEGIN:VALARM
ACTION:DISPLAY
DESCRIPTION:REMINDER
TRIGGER;RELATED=START:-PT00H15M00S
END:VALARM
END:VEVENT
END:VCALENDAR