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DTSTART;TZID="Pacific Time (US & Canada)":20211026T160000
DTEND;TZID="Pacific Time (US & Canada)":20211026T173000
SUMMARY:Murrow Executive Education: Social Your Media Session 4
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DESCRIPTION:MURROW EXECUTIVE EDUCATION PROGRAM\n\nSOCIAL YOUR MEDIA: HOW TO ENLIST, ENGAGE, AND ACTIVATE YOUR AUDIENCE\n\nSession 4: Engaging Your Audience and Evaluating Success\n\nSocial your media: How to enlist, engage, and activate your audience\n\n\n\n\n\nLEARNING OBJECTIVES\n\n\n\n 	Best practices in execution (mediums, frequency, reach, etc.)\n\n 	Setting benchmarks to define success\n\n 	Metrics in health communication\n\n 	Optimizing for improved outcomes\n\n\n\nABOUT THE MURROW EXECUTIVE EDUCATION SERIES\n\n\n\n 	4 sessions (taken as a package or a la carte)\n\n 	Offered over four Tuesdays in October (4:00-5:30 pm Pacific)\n\n 	Live, interactive sessions run via Zoom, moderated by an administrator, close-caption optional\n\n 	Designed and delivered by five research and scholarly professors in Murrow College\n\n 	$50/session or $150 for the package of four sessions\n\n 	All sessions will be recorded\n\n 	Session materials housed in Canvas learning management tool\n\n 	Participants will have access to the content for 60 days\n\n
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