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DTSTART;TZID="Pacific Time (US & Canada)":20230111T120000
DTEND;TZID="Pacific Time (US & Canada)":20230111T130000
SUMMARY:Startup Advisor: Industry & Market Research
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DESCRIPTION:In the age of information, data is power. Quality data gives startups an advantage in knowing the voice of their customer.\n\nGet an overview of the professional, online market and industry research tools you can access FOR FREE through the Spokane Public Library.\n\nBusiness Research Librarian, Mark Pond, will guide you through the platforms that allow you to know your industry and your customers.\n\nSpeaker Bio:\n\nSince 2006, Mark Pond has been the Business Research Librarian with the Spokane Public Library. From 1998 – 2006, Mark worked in a similar capacity for the Seattle Public Library as well as the University of Washington Libraries.\n\nIn the course of his work at the Spokane Public Library, Mark has built a world-class collection of freely available business research tools. Ranging from competitive analysis to sales lead development to retail site selection to demographics research to on-demand workforce education, the Spokane Public Library has amassed a set of business research resources that is unmatched in the public library world. In recognition of this work, Mark was the 2021 recipient of the American Library Association’s BRASS Excellence in Business Librarianship award.
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