WSU BPC Resource Night #2 – Go to market workshop w/ Bryan Saftler, Director @ Microsoft Xbox

About the event

WSU’s Center for Entrepreneurial Studies invites you to hear from industry experts and get practical advice on your business plan during our BPC ’21 Resource Night Speaker Series & Workshops. Wednesday, February 3rd, we welcome cougar alum (’08), Bryan Saftler. Bryan is a Director of Product Marketing for the entire Microsoft gaming enterprise. In addition, as an avid musician and music business junkie, he co-founded dialtune to help automate the drum kit tuning process.

Bryan’s interactive session will focus on the key elements and concepts of go-to-market strategy for any pre-revenue startup, supported with numerous real-world examples of strategies and tactics that worked and failed.

Following the presentation, teams will get the opportunity to work 1:1 with mentors to build their own G2M strategies.

Held virtually on Zoom. Click “Register” above to sign up.

Go Cougs!