About the event
Learn about marketing and sales for startups. Get a head start on the marketing section of your Business Plan Competition executive summary.
Participating in the WSU Business Plan Competition but need help with your Go-To-Market strategy? Kevin Chase, Assistant Professor of Marketing will discuss how to reach your initial customer, identify a sales strategy, and consider a distribution plan.
About the Speaker: Kevin Chase
Kevin Chase is an Assistant Professor of Marketing at Washington State University with an extensive industry background in both B2B and B2C sales. His career is focused on improving the sales profession through innovative research, the development of future sales leaders, and helping companies improve their sales business practices.
About CfE: The Center for Entrepreneurship is an innovation resource hub for students; promoting entrepreneurial engagement, scholarship, and dialog across the university.
What Bites are: BPC Bites are informational lunches hosted by the Center of Entrepreneurship to better inform, prepare, and promote WSU students about the 2023 Business Plan Competition.